#SMWF - Social media and digital marketing event

#SMWF, is the leading social media & digital marketing event that connects marketers, digital brand managers, agencies and social tools and platforms. The event is a showcase of best practice in social media marketing strategies. Running in London and New York, #SWMF covers many key areas of social media strategy:

Social media marketing plan, social enterprise, social crm, social shopping, social search, monitoring & measurement, B2B social media, location based marketing, social TV, social reputation, community building, crisis management, gaming & virtual currencies, mobile social media and much more.

The agenda will focus on how brands are using social media as a marketing tool, delivering the latest tips and techniques, innovation strategies and best practice solutions. Learn how brands are successfully monitoring and measuring their ROI and how the major social networks and social tools are positioning their offerings within the market to assist marketers to achieve desirable results

#SMWF events bring together the worldwide social media community to debate hot topics and get right into the nitty-gritty of the industry's current issues. Network at breakfast briefings and evening cocktail parties, collaborate in debate led tracks and workshops. Walk away having built valuable new connections, feeling truly inspired and equipped to implement innovative social media strategies for your brand and clients.


  • Why social media is important for customer engagement at Fat Face

        UK lifestyle clothing brand Fat Face announced its year end results earlier this week for the 52 weeks to 31 May 2014 and revealed that much of its growth was thanks to its high levels of customer engagement – of which social media played a huge part. “In addition to our traditional web [...]

  • 5 steps to better customer interactions on social media

    It’s rare for someone to start a presentation with the words ‘I’m not going to tell you anything new’, but that’s what Ben Blakesley, global social media, Reebok, did at #SMWF North America last month. But there was a logical reason to his claim: “The reason I’m not going to do that is because social [...]

  • 7 top tips from Upworthy to drive viral content

    If anyone should know about how to drive viral content it’s Upworthy, the viral content site that launched in March 2012. Today it has commanded a large, loyal audience of socially conscious and socially connected people. In a keynote address at #SMWF North America last month the company’s director of revenue Josh Luger revealed his top [...]

  • What was the most important lesson you learnt at #SMWF N. America?

    Well we hope you have all had a chance to absorb everything you heard at our recent #SMWF North America and wondered what was the most important lesson you learnt at #SMWF North America? For us the show was a big success and we would like to say thank you to everyone – from attendees, [...]

  • #SMWF N. America 2014 in photos

    We hope you’ve enjoyed the interactive debate and discussion at #SMWF N. America as much as we have! Thank you to everyone who attended and made the event so productive and engaging. Here are our photo highlights from last week’s show….  

  • Five #SMWF North America highlights you missed today and five you can’t afford to miss tomorrow

          Our #SMWF North America show opened this morning to an excited crowd eager to hear from our experts, so if you weren’t there what were the five #SMWF North America highlights you missed today and five you can’t afford to miss tomorrow? Today you missed: 1)      A keynote panel on attracting, engaging [...]

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